Joseph Richardson invests £6.5 million in his fifth generation family forecourt business

By Juliet Morrison | FORECOURT trader | 11 February 2025 | 3 min read

New to industry Eden Service Station is due to open in April this year

Top 50 Indie Jos Richardson & Son is about to open its 11 petrol filling station, a £3.5 million new
to industry site near Malton in North Yorkshire. At the same time, the fifth generation family
business is spending £3 million on its flagship site in Goole, East Yorkshire, with plans for EV charging
at both locations later this year.


The new Eden Service Station is due to open in April, on the busy A169 and just off the A64 next to
the Eden Camp visitor attraction. The 1.72-acre plot, which is part of the Eden Business Park, had been
earmarked for a service station by developers, and planning permission was already in place when Jos
Richardson & Son bought it last year.


Its forecourt will be BP-branded and the convenience store will take the Spar fascia, with wholesaler
James Hall of Preston being the operator’s long-term retail partner. There will be hot and cold food to
go, including James Hall’s Clayton Park Bakery and Cheeky Coffee Co brands.


Leeds-based McFadden Building & Civil Engineering is constructing the service station which will
create 12 new full- and part-time jobs.


Joseph Richardson, managing director of Jos Richardson & Son, says that he was attracted by the site
being next to a plot of land which has planning permission for a McDonald’s restaurant and two drive
thrus. The site will also benefit from being on a busy commuter route, that is also used by tourists and
day-trippers visiting the coast, York and the North York Moors.


“On another plot on the same site, there’s a new McDonald’s being developed and there’s also
planning permission for two drive-thrus. This was very appealing to us as it will make the area an
important hub for the local communities of Malton and Pickering, as well as those passing on their
commute to work or enjoying holidays and day trips,” says Richardson.


“We know that the rising cost of living is still a huge concern for people so it was important to us that
we could offer Cheeky Coffee Co-branded hot drinks, which have a much lower price point than many
other high street coffee brands. This means that we can offer a bacon roll and coffee meal deal for just
£4.50, which represents great value for money,” he adds.


Meanwhile, the company has expanded its truckstop at Goole by adding a further 55 overnight spaces,
as well building a new shower and welfare block, as part of a project that has been match-funded by
National Highways. This follows the demolition of the former car showroom at Goole, which created
space for new Starbucks and KFC restaurants, which have recently opened.


Later this year, Richardson plans to install 150kW electric vehicle charging bays at both the Goole and
Malton sites.


Jos Richardson & Son is the UK’s 26th largest independent forecourt operator, which was originally
founded in 1892 in Goole, and now has its head office at Brackenholme near Howden in East
Yorkshire. It operates across East, North and West Yorkshire, and employs almost 200 people.

The glass fronted shop will be a Spar